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Personal Care

Skincare and personal care essentials that keep you fresh, clean, and protected.
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Trusted by Over 400,000 Happy Customers

  • Leading Quality

    From bladder protection to skin creams, we never compromise on quality.

  • Convenient & Discreet

    Your business stays your own with discreet and convenient subscriptions on your terms.

  • Affordably Priced

    By selling directly to you, we can offer high quality products without the upcharge.

Product Highlights

  • Two hands holding a tube of Because Barrier Skin Cream

    Barrier Cream

    Stop skin irritation before it even begins with Because Market Barrier Cream. Designed to create a protective barrier between your skin and any moisture, this cream soothes existing skin irritation while preventing additional chafing.

  • Extra large cleansing wipes with ingredients

    Extra Large Cleansing Wipes

    Stay fresh and clean on-the-go with Because Market Extra Large Cleansing Wipes. Designed to be extra-large, these wipes can cover a large area and provide a gentle, effective cleansing for your skin.

  • No rinse spray on a pedestal

    No-Rinse Spray

    Take the mess out of on-the-go clean up with Because Market No-Rinse Cleansing Spray. This specially formulated cleansing spray is designed to clean, deodorize, protect, and soothe skin after contact with urine.

Real Reviews from Real People

Allows me to clean up after bladder leaks without irritation! Never get any irritation from it.

A woman in a scarf poses.

Marilyn, 79

Because Market Feminine Foaming Wash

Wearing a pad or a brief all the time causes a lot of irritation. The Barrier Skin Cream prevents the irritation. i am feeling well protected when I use it. Thank you.

A woman smiles happily.

Claudine, 70

Because Market Barrier Cream

Having this cleansing spray is quick and convenient. It’s small so you can keep it handy and it does the trick to keep you feeling fresh and clean. Also happy to note,that there was no irritation from use.

A woman laughs for a photo.

Virginia, 90

Because Market No-Rinse Cleansing Spray

Love the Because Odor Spray. MY daughter-in-law is always asking me for it. That is why I ordered two bottles in the current order. It is also a big hit for our cottage at the Cape. Thank you.y

A woman poses with others.

Sandra, 69

Because Market Odor Removing Spray

These wipes are extra large and stay wet until the end of the pack. They have a nice soft texture and a Pleasant smell. I love that way they keep me feeling fresh all day.

A woman in a pink sweatshirt and gold earrings poses.

Karen, 73

Because Market pH Balanced Flushable Wipes

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Incontinence Care

Frequently Asked Questions

How do subscriptions work?

When you choose to turn your order to a subscription with Because, you’ll be able to guarantee that you’ll have the products you need, when you need them, without having to remember to order them.

Additionally, you’ll save money! With a subscription you’ll save 10% on every order, get free shipping on orders over $75, have access to 24/7 customer support, and be able to skip or cancel your order, anytime. To choose our subscription option, simple choose “Subscribe and Save” when choosing your product. Orders are shipped automatically and delivered discreetly right to your door.

How do I make changes to my order?

All of your settings are available on your online account where you can make changes such as shipment dates, address, payment details, subscription products, and more.

To access your online account simply click here and input your email address- we’ll send you an email to directly access your account. You can also email us at and we would be happy to help.

Can I change products?

You can use your online account to adjust your products, order dates, or make changes to your account. To access your online account simply click here and input your email address-we’ll send you an email with the link.

  1. Open the “Access Your Account” email from us in your inbox
  2. Click the “Access Account” button from your email
  3. Once your Because Account loads, you can “Edit” your current subscription by changing the quantity, size, color, etc. or swapping the products. 
  4. If you want to add new products to an existing subscription, simply:
  5. Click on one of the categories at the top (bladder protection, personal care, supplements, etc.)
  6. Find the product you want to add
  7. Choose whether you want to receive the new product as part of your subscription, trial the new product, or simply purchase it once
  8. Add it to your cart 
  9. Check out as normal

You can also email us at and we would be happy to help you. We have an assortment of products and sizes available and want you to be happy! You’ll get an email and text (if enabled) confirming any changes.

When will my order arrive?

Standard delivery is generally 5-7 days through FedEx SmartPost. Shorter for metropolitan areas, longer for more rural areas. You will receive a shipping confirmation email with tracking information once your order ships.

Starter pack

Try our Starter Pack, a $14 value, for only $2.99

Experience dry days & nights. Includes 3 pairs of underwear or pack of 20 pads + a travel pack of cleansing wipes. Now only $2.99!