The Because Difference
Spend less time worrying and more time living life.
Great quality and price
Products crafted with quality materials, manufactured with feedback from tens of thousands of older adults.
Make your life easier
Our discreetly packaged products are delivered straight to your doorstep. Tailored to your needs.
Here to help
Our trained product specialists are here to help you find the best products for the weeks, months, and years ahead.
How does Because work?
Take our quiz
Let us recommend the perfect samples for you. They’ll come discreetly to your door.
See if you like it
Once your samples arrive, try them out and let us know how you like them. We will work with you to find your perfect fit.
Problem solved
Once you find that perfect item, full orders will begin (with free shipping!). You’re in control of the schedule - change or cancel your orders anytime.
“I am very happy with my Because underwear and it’s so convenient to have them delivered to my door.”
Barbara, May 2019
“Excellent product and excellent service!!! Bravo!!!”
Sabine, May 2019
“Because is comfortable, strong and very absorbent. The best underwear, and I have tried so many.”
Carol, May 2019
“Love them. Best I’ve tried and I’ve tried every brand there is.”
Trent, April 2019Members only special deals
15% off
Because Underwear
Starting at $0.65 per pair
20% off
Because Premium Pads
Starting at $0.25 per pad
40% off
Willow by Because
Starting at $0.57
20% off
Cleansing Kit
Full sizes for $7.99
20% off
Bed Pads
Starting at $0.60/per pad
Our product specialists are here for you.
