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Pads and Guards

Stay leak-free without the bulk. Shop our super absorbent pads and guards. 
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Trusted by Over 400,000 Happy Customers

  • Leading quality

    From bladder protection to skin creams, we never compromise on quality.

  • Convenient & Discreet

    Your business stays your own with discreet and convenient subscriptions on your terms.

  • Affordably Priced

    By selling directly to you, we can offer high quality products without the upcharge.

Image shows packages of Because Market Premium Maximum Pads, Premium Moderate Pads, Premium Guards, Premium Overnight Pads, and Premium Boosters

Discreet Leak Protection You Can Count On

Our collection of super-absorbent, but discreet incontinence pads and guards will keep you dry and comfortable all day long. Designed with reinforced leak guards that prevent liquid from escaping and a super-absorbent core, these pads and guards are perfect for daily protection. Our pads come in three absorbencies so you can choose what’s right for you and our guards are specifically designed to fit the male body, ensuring a better and more comfortable fit.

Real Reviews from Real People

These work better than anything else i have tried

A woman gardening

Jadean, 51

Everything they say they are -handle heavy gushes w/out overflowing

A woman smiles warmly at the camera.

Liza, 68

These pads are wonderful. They are very absorbent and have never leaked. These are the best I’ve ever had.

A woman exercises outside and smiles.

Sherry, 73

Next to wearing absorbent under-pants this is the best thing I’ve found. The capacity, comfort & convenience make these my daily’s. Also, the convenience of the delivery to my door is hard to beat.

A man laughs

Van, 75

The Men’s Guards are convenient and comfortable. They also provide you with the “peace of mind” that you are not going to embarrass yourself because you were unable to get to the bathroom in time before nature “lets go"

A man in a suit poses for a picture.

John, 80

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Frequently Asked Questions

How do incontinence pads work?

Incontinence pads and liners are designed to provide protection against bladder leaks. They work by absorbing and locking away liquid to keep skin dry and prevent unwanted leaks. Most incontinence pads have a soft, absorbent core that quickly wick away moisture. They also feature a waterproof backing that prevents the absorbed liquid from leaking through to your clothing or bedding. Incontinence pads are disposable and come in various absorbency levels. Because Incontinence Pads are available in three absorbency levels which range from 1 cup to 3 cups of liquid.

Are incontinence pads suitable for both men and women?

Because Market's incontinence pads are designed specifically to fit a woman's body, while Because guards are designed specifically for the male body. Due to anatomical differences in women and men, pads and guards are designed differently to ensure that maximum absorption occurs where liquid is released from the body.

How often should I change incontinence pads?

The frequency of changing incontinence pads depends on the pad's absorbency level and the level of bladder leaks that the wearer experiences. For light incontinence, you may be able to change the pad every few hours or as needed. For heavier leaks, you might need to change the pad more frequently to maintain skin health. Overnight pads, designed for extended use, can typically last through the night without needing to be changed.

How do incontinence pads differ from menstrual pads?

While incontinence pads, menstrual pads, and panty liners may look similar, they are designed for different purposes. Incontinence pads absorb a rapid flow of urine very quickly and hold a lot of liquid. Menstrual pads are designed for a slow flow and do not hold as much liquid. If you are experiencing bladder leaks and are using menstrual pads, you will likely not have adequate protection against leaks.

What’s the difference between incontinence pads, guards, and incontinence underwear?

Incontinence underwear and pads work by quickly absorbing large amounts of liquid away from the body and locking it into a super absorbent core. While incontinence pads and guards are designed to be worn with regular underwear, incontinence underwear is meant to be worn alone under your clothes.

Starter pack

Try our $14 Starter Pack - for only $2.99

Experience dry days & nights. Includes 3 pairs of underwear or pack of 20 pads + a travel pack of cleansing wipes. Now only $2.99!